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BB brands that have understood everything about managing their image and take inspiration from them for your communication strategy on social networks IBM the precursor Its hard to imagine that a brand like IBM could be interesting enough to communicate on social networks. The world of software and IT services is the stuff of dreams, and yet the multinational has been doing well for many years. In , the IBMFrance account was created on Twitter. In , , IBM employees communicated on Linkedin and several thousand had a Twitter account.
The same year, the IBM Client Centers account IBMCCtr was born on the Albania WhatsApp Number microblogging site. Between and , several other accounts were launched on Twitter, divided by service or country. Through its instant format, the social platform allows IBM to disseminate its news and useful advice to its users. Twitter example in BB by IBM this is just a small sample of existing IBM Twitter accounts The company presents its services in a different light. It highlights its teams and its corporate culture, to immerse its users. The IBM Instagram account broadcasts behind the scenes in a humanized, friendly and warm form.

The objective to establish a connection with its customers and prospects. example communicating on Instagram in BB IBM sparks nostalgia by publishing archive photos. The brand thus shows that it evolves with technology, without forgetting to remember that it has participated in major events communicate on Instagram BB example On Facebook, IBM is more educational. On its various pages, the multinational discusses the objectives of its target. She discusses cybersecurity, application development, storage issues without forgetting to present her new services or tools visually. steps to succeed in your Social Media strategy .
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